Economic Development News

JCMOStrategy Survey Results are in!
Published: Friday, November 15, 2019
By: Missy Bonnot

Did you take the JCMOStrategy survey?  If you did, thank you!  You were one of 1600+ that responded about your opinions of the Jefferson City area.  The survey asked questions about education, housing, entrepreneurial environment, infrastructure and many other questions including demographic information. To view a summary of the results from the survey, go to or call the chamber!

We are about a third of the way through the JCMOStrategy process. Market Street Services completed 6 focus groups, 10 one on one interviews with key community leaders, compiled 1600 survey responses and now is time for the completion of the Competitive Assessment and Scorecards.  What does that actually mean? 

The Community Assessment will provide a detailed examination of Jefferson City’s competitiveness as a place to live, work, and do business, weaving qualitative feedback with quantitative analysis to produce a set of “stories” that examine the community’s past, present, and future with respect to community vitality and economic competitiveness.

The “stories” are;

  1. Workforce Threats and Opportunities
  2. An Economy in Stagnation
  3. Community Attachment through Quality of Life and Place
  4. The Need for Regionalism

The stories presented in the Community Assessment include comparisons to three peer benchmark area communities: Boone County, MO (Columbia); Cape Girardeau County, MO (Cape Girardeau); and Shawnee County, KS (Topeka), as well as the state of Missouri and the U.S.

Accompanying Competitive Scorecards will illustrate how Cole County compares to the three benchmark areas as well as six additional communities.

  • Buchanan County (St. Joseph), MO
  • Dane County (Madison), WI
  • Greene County (Springfield), MO
  • Jasper/Newton Counties (Joplin), MO
  • Polk County (Des Moines), IA
  • Sangamon County (Springfield), IL

While the Community Assessment is an in-depth analysis, the Regional Scorecards will provide a higher-level look at specific metrics that are used to gauge Jefferson City’s competitiveness. We are comparing ourselves to eight other communities - some are the size of the Jefferson City area, some our state capitals and some are aspirational.

More information and outcomes about each of these stories will be discussed after the December 11th Steering Committee meeting.

Also, at the next Steering Committee, we will review the draft Community and Economic Development Strategy. Market Street will present the draft strategy to the committee for discussion and ultimately approval.

Utilizing the input and research findings of Phase 1, the Community and Economic Development Strategy will detail a series of goals and objectives

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