Economic Development News

JCMO Strategy finalized next month!
Published: Friday, February 7, 2020

The 23-member steering committee has been hard at work since last September working with Market Street Services on the JCMO Strategy.  Surveys, focus groups, one-on-one interviews and countless hours of meetings and discussions on the future of Jefferson City have taken place. The responsibilities of the steering committee are to put the community’s needs ahead of any other interests, attend all committee meetings, make decisions throughout the process, and keep the big picture within focus.

We have completed Phase 1 which is the community assessment and competitive scorecards. The community assessment provided a detailed examination of Jefferson City’s competitiveness as a place to live, work, and do business. The competitive scorecards provided a higher-level look at specific metrics that are used by external audiences to gauge Jefferson City’s competitiveness.

Phase 2 is the Community and Economic Development Strategy and is in the final stages of completion (more to come on that!). The strategy will be a comprehensive, actionable, and consensus-based strategic plan to guide the community’s collective actions in the years to come.

Phase 3 is the organizational assessment and will provide a review of Jefferson City’s primary organizational economic development needs. The assessment examines the need for a new organization that could be developed to fill any target needs identified, its mission and corresponding program of work, and its alignment with existing economic development partners.

These are not easy questions and even more difficult are the solutions. 

The steering committee met on February 6th for their 4th meeting.  They discussed what geographic area will be included in the strategy.  Is it Jefferson City and Cole County or multiple counties and what does the structure of this new organization look like?

Key Partnerships of the Past and Present include:

  • Missouri CORE (Connecting Our Regional Economy)
  • Heartland Port Authority of Central Missouri
  • MSPCP (Missouri State Penitentiary Community Partners)
  • Jefferson City Area Chamber of Commerce
  • City of Jefferson
  • Jefferson City Convention & Visitors Bureau
  • Lincoln University
  • Cole County (Cole County currently contracts with a separate entity for economic development)

This new organization, along with the strategy and implementation plan, will seek to make the Jefferson City area a better place for residents, visitors, and businesses. It will address the full range of competitive factors that influence a community’s competitiveness, including talent, education & training resources, infrastructure, business climate, quality of life, and quality of place.

There is still a lot of work to be done and details to work out such as governance and funding sources but we are confident 2020 is going to be a pivotal year and the beginning of something great!

For more complete information go to

Project timeline
September 2019         Steering Committee Meeting #1: Project kickoff and input. Stakeholder input sessions (interviews and   focus groups)
November 2019          Steering Committee Meeting #2: Community Assessment & Competitive Scorecards
December 2019          Steering Committee Meeting #3: Community and Economic Development Strategy (draft)
February 2020              Steering Committee Meeting #4: Economic Development Strategy (final) and Organizational Assessment
March 2020                   Steering Committee Meeting #5: Implementation Plan (draft)
March 2020                   Delivery of Implementation Plan (final)

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